A Once-in-a-Generation Project
WHY YOU SHOULD INVEST IN SPARK:
Spark Centro represents an opportunity to make significant headway on a number of trendlines impacting business in our region:
Diversifying Supply Chains Locally
Entrepreneurship builds generational wealth, and Spark Centro will serve as an incubator and accelerator for diverse businesses aiming to achieve the American dream.
Overcoming the Looming Workforce Shortage
Recruiting new and underemployed talent is a business imperative for companies in the Charlotte region. Spark Centro will be a destination for local workforce development.
Building an Activation Hub for Hispanic/Latino ERCs
Celebrating diversity, equity and inclusion is a central goal for Spark Centro. The site will be a destination for local employee groups to be activated and engaged.
Attracting Companies from Latin America
Spark Centro will be a beacon to Latin American companies seeking a robust, culturally-aligned workforce and a welcoming business-focused community.
DESTINATION ALBEMARLE ROAD CORRIDOR
Aligning to the Corridors of Opportunity
Spark Centro’s ideal location is Albemarle Road in East Charlotte, a Corridors of Opportunity priority area. This is a joint venture of the City of Charlotte and Mecklenburg County.
This diverse corridor with 19% of its residents identifying as foreign born, representing over 60 countries of origin. This culturally-rich community is home to many Latino residents who have come to the region to work hard and achieve the American dream.
The project will result in both new construction and adaptive reuse for a wide variety of spaces including big box retail, warehouse and other facilities. It will also lead to significant development and redevelopment of residential property located in the Corridor. Helping diverse residents remain in their neighborhoods during this period of development is a priority goal for Spark Centro.
As a part of this public-private partnership, the Spark Centro effort is seeking the partnership of local municipalities and business leaders to work collaboratively to make the vision of a hub facility for Latino economic development a reality
